I was in a meeting today with a group of senior HR leaders from about 15 companies and I was asked if I could give them some examples of what is going on in other cities around the country when it comes to tech and IT job trends. Were some cities and regions seeing growth, astronomical growth… were smaller cities and rural areas seeing people leaving for big cities?
What they were getting to (and I do this a lot) is “how are we doing” compared to other cities and can we speculate on some conclusions.
Let me speculate first and a reminder that while I am highly interested in economic development I am not an economist. I am a tech recruiter, regional advocate and highly opinionated blogger and podcaster.
Are we doing OK? Yeah
Are we doing better than we used to? Yes
Do I think we are about to could get passed by some other cities that “rank” below us? Absolutely
We need to get off our Midwest, we don’t like to promote ourselves ass and started being vocal about the career and life opportunities here. If you know me at all you have heard me say something like that 127 times by now. Yet… I am still saying it because we have barely moved the needle on it. As individuals, employees, companies, elected officials and community engaged people we need to get loud. Louder.
We have to get this idea into our head… we are NOT competing for “talent” (still hate the word) with Best Buy, Target, 3M, Total Expert, Code42, Accenture, Medtronic and whoever is going through a growth phase. We are competing with regions like Boulder, Austin, Chicago, startups in the Bay Area who allow workers to be remote and the tech companies in Atlanta who lives and breathe diversity and inclusion.
We MUST more frequently and more loudly tell our Minneapolis/St Paul story. It’s a good one. And if we don’t tell it then we can’t be shocked when other regions look more attractive.
You can find some more on this topic by clicking A Bunch Of Thoughts… Minneapolis And Amazon HQ2
The quick research I came up with for the group: