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Survey: 37% Percent Of Companies Use Social Networks To Research Candidates

Carerbuilder has released survey results from 2,000+ hiring managers and HR pros about if and how they are using social media profiles for researching candidates.

I really wish these surveys used different language as I bet the results would change a bit.

For example, rather than say are hiring managers researching candidates it should be are hiring managers sourcing/recruiting candidates or are hiring managers using social media profiles as a background check.

These are very, very different things.

In the former... my guess is most managers are using social media sites to recruit.

In the latter... my guess is some managers are looking for “stuff” (good or bad) about those who have applied.

The former includes people into the process and on occasion the latter excludes people.


Results from the survey are:

37% use social networking sites to research job candidates

15% do not, against company rules

11% do not but plan to start

In 2009 45% said they used social media to screen job candidates.

Once again I question “screen”... in or out? Both?

When asked why they use social networks to conduct background research, hiring managers stated the following:

65% To see if the candidate presents himself/herself professionally

51% To see if the candidate is a good fit for the company culture

45% To learn more about the candidate’s qualifications

35% To see if the candidate is well-rounded

12% To look for reasons not to hire the candidate

34% of hiring managers who currently research candidates via social media said they have found information that has caused them not to hire a candidate:

49% Candidate posted provocative/inappropriate photos/info

45% There was info about candidate drinking or using drugs

35% Candidate had poor communication skills

33% Candidate bad mouthed previous employer

28% Candidate made discriminatory comments related to race, gender, religion, etc

22% Candidate lied about qualifications

29 % said they have found something that has caused them to hire a candidate:

58% Good feel for candidate’s personality

55% Conveyed a professional image

54% Background information supported professional qualifications

51% Well-rounded, showed a wide range of interests

49% Great communication skills

44% Candidate was creative

34% Other people posted great references about the candidate

Which sites are being used:

65% Facebook

63% LinkedIn

16% Twitter

I question the above too. With most Facebook profiles being private how much bad or good stuff is really being found?

Click Thirty-seven percent of companies use social networks to research potential job candidates, according to new CareerBuilder Survey to see the methodology used and for a quotes.

2012 CareerBuilder Hiring Managers and Recruiters and HR using Social Media Sites for Job Seeker and Candidate Research

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