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August 02, 2011

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Eric Putkonen @ MinnesotaTechJobs.com

Great article! As I read it, I am reminded of another article I read about how your resume should tell a story. The two ideas fit hand in hand.

Your resume must capture and show the benefits of hiring you, but at the same time show why you are unlike anyone else (brand)...in a flowing story. Each previous position should demonstrate how you have growing and developing...and becoming the unique person for the position you are applying and how the company will benefit from hiring you.

Great ideas for thought.

John Groth

To often the branding starts when a job is lost. We read a lot about recent college grads having a tough time finding the right job. Yet if you poll this group you'll find many have done a poor job in branding themselves. Just like the person who has a job, or when you start school that is the time to start the branding journey.

Older job hunters also seem to miss this opportunity. They are amazed that there is nothing uncovered about their name in a Google search.

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